One of our core competencies is using social media as the foundation for search, so we decided to create a network of wine subject matter related social media sites to which we exclusively publish client content – for free. As a no charge add-on to our QR service our clients have access to Qr4Wine’s network of wine blogs and social media wine sites.
Using a scaled down version of Sevencamp’s (RipCliq) application, wine marketers can organically message consumers through Qr4Wine’s network of wine blogs and social media wine sites using their own tweets and blog posts. With simple RSS feeds (we’ll show you how to create these) clients can auto-post their content and auto-append links to their web pages, videos or social media pages – all under their own custom domain – making their messaging uniquely identifiable.
Our social media site distribution universe includes hundreds of wine subject matter specific locations on sites such as Twitter and Facebook as well as on wine blogs and micro-blogs posted on Google, Yahoo, Microsoft and more. Our sites collectively have thousands of friends and followers creating massive exposure for each client tweet, post and update. The end result is significant click through traffic to client web targets – 100% from social media origins.